This Years Graphic Design Trends

The new year. A time for resolutions to be broken, goals to be made and trends to be created. With more and more tools available today that can make anyone a "designer" how ...

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Facebook Reduces The Amount Of Ads A Page Can Have

No longer will you be able to have an unlimited amount of ads running on a Facebook Page at any time. What does this mean exactly for Facebook advertising agencies? "In mid ...

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Why Good Branding Matters

Branding might be one of the most important parts of your business. It acts as the DNA of your business and is much more than just a logo. Your brand is what people remember ...

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How To Know If You're Wasting Money On Pay-Per-Click Ads

Pay Per Click (PPC) is quickly becoming one of the fastest growing forms of advertising and will only continue to grow. Why is this? It's because of the transparency that it ...

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How The Holidays Can Help Build Client Relationships

The holiday season. What is it about the holidays that effectively hits all of our emotions? Dealing with happiness, joy, anger, sadness, love, and feeling it all in a few ...

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Why Blogging Is Important For Your Business

It recently occurred to me that something I do every week at ICS may not be immediately clear in its purpose or value; especially to other businesses. Blogging for our ...

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Why Focusing On The Sale Can Kill Your Sales

Sales, sales, sales. This is the one thing every business has in common. Every business needs a steady flow of sales closing in order to stay viable.  If you are in B2B ...

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Black Friday marketing ideas that actually work

Since 2014, the two biggest shopping days for online stores is almost upon us, Black Friday and Cyber Monday. So if you are sitting there with a business, how do you ...

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Halloween Marketing Ideas Any Business Can Do

It's the spookiest time of the year. Halloween is less than two weeks away and this is another opportunity for businesses to take advantage of the celebration with some ...

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Need More Traffic? When to use SEO vs PPC Advertising

Are you looking at your business and unsure of how to get your message out to the right people? You aren't alone. Every business struggles with brand awareness to some ...

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